Top 6 tips for your LinkedIn profile photo

No Selfies
Selfies are fine for informal social media platforms like Twitter and Instagram, but LinkedIn is a professional network, so choose your photo accordingly.

Dress the part
Your photo should reflect your work self; not you on the beach or at a coffee shop. (Unless perhaps you sell yachts or own the coffee shop!)

This is your profile
Don’t include your toddler, partner or a celebrity in your photo. And no, it’s not okay to just crop them out. Have a photo taken of you on your own, against a plain background

Show your face
You want people to recognize you, so get up close and personal. Smile and show you’re approachable.

Keep up to date
You don’t have to update your profile pic every time you get a new haircut, but if your profile photo shows a younger, thinner, Photoshopped you, what else are you hiding or not being entirely honest about?

Bigger is better
Low res photos are displayed at a reduced size by LinkedIn or look grainy and pixelated on other platforms, so choose one that’s between 500KB and 4MB.

If you’d like help developing your LinkedIn strategy, setting up your profile, or developing persuasive content, contact Ann on 031 564 6921 or via email and we’ll get back to you.

Related articles:
How to build a great LinkedIn profile
Growing your business with LinkedIn
5 Reasons your LinkedIn profile picture matters


  1. Ann Druce on July 19, 2014 at 09:50

    Thanks Janine, hope these tips help you get started.

  2. Janine Horton on July 9, 2014 at 16:25

    Thanks Ann, great tips!

    Need to update my photo urgently..

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