Traditional market research has great value, but unfortunately it is also expensive. However, there is a wealth of market and environmental information available in company documentation and on the Internet.
Octarine offers desk research that can help to:
- guide strategy
- substantiate product claims
- provide content for brochures
- support assumptions
- clarify misconceptions
This desk research also allows us to develop content for marketing projects including:
- customer information
Where internal resource is limited, this means that:
- You can provide very limited briefs for marketing collateral
- You can ask for content recommendations (always easier to correct and refine than start from scratch!)
- You can concentrate on other priorities
If you’d like to find out more about our desk research, contact us now.